Search engine optimization (SEO) is growing and will continue to grow even further this 2017. If you’re an online marketer or a business owner, you’ll know how important your SEO strategy is for you to get as many customers as possible.
Here are some essentials things you need to keep in mind this year so you can further improve your site’s SEO value and see more customers running to your business:
Organic Searches are the Most Important
Organic search is still the main source of traffic, beating out paid searches, backlinks, and the like. That’s why if you haven’t yet, it’s time to hire a reliable SEO agency in Encino to step up your game and rank higher than ever before. Omni Media noted that SEO experts know how to climb up the search results organically. This is crucial this year because Google is putting more emphasis on organic searches than paid searches.
Social Media Isn’t Slowing Down
Social media will continue to play a vital role in your online marketing campaign because user activity and engagement are still rapidly growing and are not showing signs of slowing down. People spend most of their time online browsing through their social media feeds. It’s time to put an emphasis on growing your followers and posting engaging materials. You can also work with social media influencers and offer online-exclusive deals to make your social media campaign more effective.
The Faster the Better
People don’t have the time to wait for your site if it doesn’t completely load in three seconds. It’s 2017 and it’s unacceptable if your site’s loading speed is still a problem. Better hire a web designer to fix this problem and make sure all components of your web page are optimized for your site to load before potential customers lose their interest.
Make sure you have all these covered to welcome 2017 with a bang and make sure you’re on top of your online marketing game.